The work we did for Olympic Energy.
Re-organized and refreshed all the content, photography, and pages to improve user experience.
Modernized their tech stack to accommodate landing pages and custom web apps, including an oil tank calculator.
Currently maintaining their website for future content updates and addition of new landing pages.
Set up custom analytics to better track visitors and engagement on their website.
Put together a Google Adwords campaign that leverages landing pages and targeted advertising to improve ROI.
Preview of the full website.
Results from October 2024 to March 2024.
1.0K
Unique visitors to the website from Washington state.
585
Visitors from Google search.
18.4%
Engagement rate on the website.
200+
Service inquiries via call, email, Google Ad, or landing page.
$200k+
Estimated revenue generated from the website.
Revenue estimates based on engagement with the oil tank calculator on the company website. Majority of users were selecting 275, 300, or 500 gallon sizes with indications they were close to empty at a rate of $3.32 per gallon in Bremerton, WA. Estimates not including delivery costs.
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